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School of
Management

School of Management - Overview

Strategy. Innovation. Leadership.

Programmes

Post Graduate Diploma in Management (Communications) - PGDM-C

Focuses on consumer facing roles with an emphasis on product, customer and brand

Post Graduate Diploma in Management - PGDM

Focuses on Business analytics and consulting

Post Graduate Certificate in Management - Sports Management

Build expertise in sports management, business, marketing and strategy

Fellow Programme in Management - FPM

Research-led doctoral programme for future thought leaders.
School of
Applied Creativity

School of Applied Creativity - Overview

Strategy. Innovation. Leadership.

Programmes

PGCM in Advertising and Marketing Communication, (Earlier CCC)

Build brands, decode culture, and lead strategic marketing.

PGCM in Digital Media and Marketing Communications, (Earlier CCE)

Build future-ready marketing skills.
School of
Strategic Communication

School of Strategic Communication - Overview

Shape the future of communication with AI, storytelling and strategy.

Programmes

Certificate Programme in Strategic Communication (CSC)

Develop future-ready skills in PR, corporate affairs, AI and narrative design.
Executive
Education

Online Programs - Overview

Flexible, industry-relevant learning to upskill anytime, anywhere.

Programmes

Advanced Certificate in AI-Powered Digital Marketing & Communication

Master AI-powered digital marketing with hands-on, industry-led learning.

Strategic Brand Management & Communications

Build iconic brands with strategic marketing and communication expertise.

Executive Programme in MarTech & AI

Lead the future of marketing with MarTech, AI, and automation.

LMDP Programme - Overview

Developing future-ready leaders through customised, insight-driven learning.

Programmes

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Research &
Resources

Research @ MICA

Knowledge Exchange and Information Center (KEIC)

MICA Indian Marketing Intelligence (MIMI)

Journal of Creative Communications

The Centre for Learning & Innovative Pedagogy (CLIP)

Centre for Development Management and Communication (CDMC)
About MICA

School of Management

Overview
PGDM-C
PGDM
PGCM - Sports Management
FPM

School of Applied Creativity

Overview
PGCM in Advertising and Marketing Communication, (Earlier CCC)
PGCM in Digital Media and Marketing Communications, (Earlier CCE)

School of Strategic Communication

Overview
Certificate Programme in Strategic Communication (CSC)

Executive Education

Online Programmes

Overview
Advanced Certificate in AI-Powered Digital Marketing & Communication
Strategic Brand Management & Communications
Executive Programme in MarTech & AI

Research & Resources

Research @ MICA
KEIC
MIMI
JOCC
CLIP
CDMC

About MICA

Overview
Mission, Vision and Values
Academic Profile
Doctor's & Dean's Message
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Life@MICA
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NIRF
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NIRF
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Admissions 2027

Experts Urge Marketers To Embrace Mistakes, Trust Instincts And Challenge Algorithms At MICA’s International Conference

By admin@mica / January 10, 2025

Frugal marketing. Joker & Witch’s three Cs strategy to brand building

Experts urge marketers to avoid transactional engagement at MICA conference

Please note that a few sections of the MICA website are currently being updated with the latest admissions, academic information and resources.

Shela, Ahmedabad-380058 Gujarat, India

MICA Schools

School of Management
School of Applied Creativity
School of Strategic Communication
Executive Education

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Shela, Ahmedabad-380058 Gujarat, India

MICA Schools

School of Management
School of Applied Creativity
School of Strategic Communication
Executive Education

Research & Resources

Research @ MICA
KEIC
MIMI
JOCC
CLIP
CDMC

About MICA

About MICA
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Why MICA
Life@MICA
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