Prof. Sukaran Thakur

Professor of Practice

Sukaran, Principal Partner at ICE Studios, is an alumnus of MICA and NLS Bangalore with expertise in brand management and research in AI in marketing, semiotics, and cultural identity. He teaches storytelling, semiotics, and AI-driven creativity.

A Marketing & Business Law graduate with experience across Beauty, Apparel, Hospitality and Brand Consulting; Sukaran, a MICA & NLS Bangalore Alumnus, has previously worked with L’Oréal India and ITC Ltd across Brand Management roles for Giorgio Armani, Ralph Lauren, YSL, Diesel, Lancôme, Kiehl’s and Wills Lifestyle | WLS.

Currently, Sukaran is the Principal Partner at ICE Studios, a Brand Expression Studio, and an Executive Producer with the FlowMo Picture Company.

Sukaran’s area of research include the Intersection of Artificial Intelligence and Marketing, Cultural Myths from a Semiotic lens, Music as a source of identity for people in exile, and Language & Gender. A digital artist and musician, he also works on Design Thinking & Data Visualizations.

View Publications
Education
  • PGD Management Communications, MICA, Ahmedabad
  • Masters in Business Law, NLS Bangalore
  • Bachelors of Applied Sciences, Hans Raj College, University of Delhi
Area of Teaching
  • Culture & Communications Area (Storytelling for Brands, Semiotics, Imagining India, Design Thinking, Self as a Brand)
  • Business Management Area (Governance, Change & Transformation, Data Visualization, Luxury Branding)
  • Sectoral Specialization (FMCG, FMCD, Creating & Future Proofing Brands)
  • Artificial Intelligence (AI as a Creative Tool)
Professional experience
  • Principle Partner - ICE Studios (2019 - Present)
  • Brand Manager - Wills Lifestyle, ITC (2017 - 2019)
  • Marketing Manager - Lancome & Kiehl's, L'Oreal India (2016 - 2017)
  • Regional Retail Manager (North India) - L'Oreal Luxe (2014 - 2016)
Awards & Research
  • UGC NET - Management (2018)
  • Book Chapter: Digital Brand Governance - The Routledge Handbook of Global and Digital Governance Crossroads: Stakeholder Engagement and Democratization
  • Book Chapter: ESG Maturity Mapping - The Routledge Handbook of Global and Digital Governance Crossroads: Stakeholder Engagement and Democratization
  • Research Paper - The Impact of Artificial Intelligence in Advertising & Creative Development - Academy of Marketing Sciences, Florida
  • Research Paper - Employing Large Language Models for Predictive Ad Evaluation - Society for Marketing Advances, Florida

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Affirmative Action/SC/ST Committee (STATUTORY)

Sr. No. Member
1 CTSO (Lead) – Nirja Sharma
2 Faculty/Anchor for Environment & Creativity AI Centre (Co-Lead) - Harmony Singanporia
3 Faculty – Deepika Meena
4 Staff representatives – Bhikabhai Chauhan
5 Staff representatives – Manu Parmar
6 Staff representatives – Jaydeep Vaghela
7 Secretary: Kruttika

IQAC & Assurance of Learning

Sr. No. Member
1 Registrar (Lead) - Professor Panda
2 Dean & Principal (Designate) – (Co Lead) – PK Sinha (Prof. Sinha will continue to play this role post his becoming Dean & Principal)
3 Controller of Examinations (Lead Assurance of Learning) – Niyati Bhanja
4 Dean & Principal – Githa Heggde (Prof. Heggde will continue once she transitions to her new role)
5 Director & CEO – Jaya Deshmukh
6 Associate Dean Knowledge – Suresh Malodia
7 Head of FRC – Rasananda Panda
8 Head of CLIP – Pooja Thomas
9 Faculty – Harmony Siganporia
10 External Review Member – Amrita Randhawa (MICA Alumni)
11 External Review Member – Arun – Accenture Song (MICA Alumni)
12 External Review Member – Maya Indira Ganesh (TBC)
13 Secretary: Sethu Iyer

Institution Industry Cell / Placements (Including Summer Internship)

Sr. No. Member
1 Head of External Relations & Growth (Lead) – Indranil Banerji
2 Executive Advisor – Strategic Initiatives (Co-Lead) – Githa Heggde (Githa will play this role even when she is Dean & Principal)
3 Dean & Principal (Designate) – PK Sinha (Sinha Sir will continue to play this role when he becomes Dean & Principal)
4 Associate Dean – Academics – Santosh Patra
5 Faculty - Bikram Bindra
6 Faculty – Govindrajan
7 Director & CEO – Jaya Deshmukh
8 CMO – Ruchi Tewari
9 Management Trainee – CEO’s Office – Strategic Initiatives – Kuldeep Raj
10 MICA 2026 leaving placecomm member – Akhilesh
11 MICA 2027 SPC sitting member – TBC
12 MICA Committee List 2026-27 5
13 Student MLS Lead 2026 - TBC
14 MAA Board Placement Enabler – Navneeth L V
15 Secretary: Harjeet

Institution’s Innovation Council – IIC (Entrepreneurial Initiatives)

Sr. No. Member
1 Faculty & IIC Lead: Adwait Mardikar
2 Faculty (Co-Lead): U T Rao
3 Faculty/ Anchor Technology in AI Centre – Viral Nagori
4 Faculty – Ashutosh Yadav
5 Faculty – Saurabh Pandya
6 Faculty – Sukaran Thakur
7 Director & CEO – Jaya Deshmukh
8 Dean & Principal (Designate) – PK Sinha
9 Secretary: Pooja Sharma