Certificate Programme in Business Analytics With Ai

Learn to earn. Pay only when you get hired. Pay After Placement (Pap)

MICA students exploring communication, technology and society

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Programme Overview

The Pay After Placement (PAP) Business Analytics with AI Programme is a structured, application-first learning journey designed for graduates, working professionals and freshers aspiring to build careers in business analytics.

Across the levels, Foundation, Core and Applied Analytics, learners develop in-demand skills in Excel, Python, SQL, Power BI, Statistics, Machine Learning and AI-powered Analytics through hands-on projects, real-world case studies and industry-relevant workflows. The programme culminates in a job-ready portfolio and the practical expertise required for roles such as Business Analyst, Marketing Analyst and Product Analyst.

Course Duration*

6 months

Time Commitment*

5 Days/Week • 3 Hrs/Day

Learning Mode

Online

Eligibility

Graduates & above

Programme Director

Prof. Aditya Naishadam (MICA)

Campus Immersion*

MICA campus

*The duration and weekly commitment are indicative. As this is a mastery-based programme, some learners may take longer to complete the programme and spend additional self-learning hours based on their pace. Campus immersion at MICA is optional and students may choose to attend at an additional cost.

Pay After Placement Model

The Pay After Placement (PAP) model, offered by Masai in collaboration with MICA, is designed to make high-quality Business Analytics with AI education more accessible and outcome-oriented. Instead of bearing the full programme cost upfront, learners can begin their journey by paying a registration fee of ₹10,000, with the remaining fee deferred until they secure an eligible placement as per the programme terms.
This model reflects our commitment to learner success by aligning programme fees with career outcomes. Students gain access to a rigorous Business Analytics with AI curriculum, hands-on projects, industry-relevant tools, expert mentorship and dedicated career support, all of which are focused on helping them build successful careers in the analytics domain.
By reducing the upfront financial burden and linking fee payment to employment outcomes, the PAP model enables aspiring professionals to focus on learning, skill development and career growth with greater confidence.

Highlights

  • Low Upfront Cost: Start your learning journey with a registration fee of just ₹10,000
  • Pay After Placement: Pay the remaining programme fee only after securing an eligible job offer
  • Outcome-Focused Learning: Designed to build job-ready skills that employers are actively seeking
  • Industry-Relevant Curriculum: Learn practical Business Analytics and AI concepts through real-world applications and projects
  • Dedicated Placement Support: Benefit from career coaching, interview preparation, resume building and hiring opportunities
  • Aligned for Your Success: Our success is tied to your career outcomes, ensuring a strong focus on employability and placements

Programme Structure

Unit Duration (Approx.)
Unit 1 5 Weeks
Unit 2 5 Weeks
Unit 3 5 Weeks
Unit 4 5 Weeks
Unit 5 5 Weeks
Unit 6 2–4 Weeks
The programme begins with a mandatory 5-week Foundation Unit. This level helps learners understand the programme while assessing their commitment, consistency, and readiness for the learning journey. At the end of the Foundation Unit, learners must take a Foundation Assessment, which evaluates their understanding of the concepts covered during the unit.
If You Clear the Foundation Assessment
  • You will progress to the main programme without any additional fee payment.
  • The remaining programme fee is payable only after you secure a placement, as per the programme terms.
If You Do Not Clear, Withdraw or Miss the Foundation Assessment
  • You will not progress to the main programme.
  • You will receive a Letter of Participation (subject to meeting the required eligibility criteria)
  • Your enrolment fee is non-refundable and no further payment is required
  • The Foundation Assessment is conducted only once and there will be no reassessment or re-test for learners who do not clear it.
  • The PAP model is designed around discipline, consistency and employability. Regular participation, timely submissions and maintaining academic integrity are essential for continuing in the programme and remaining eligible for placement support under PAP.

Who Is This Programme For?

Build end-to-end Business Analytics capability across programming, databases, statistics and business intelligence.

How This Course Benefits You

  • Master Python from foundations to Pandas, NumPy, EDA along with advanced SQL
  • Apply Statistics and build interactive dashboards using Excel and Power BI while solving real
    business case studies and guesstimates.
Upgrade from functional reporting to advanced data-driven decision making using structured analytics frameworks.

How This Course Benefits You

  • Strengthen technical depth with Python, advanced SQL querying and database schema design,
    enabling independent data extraction and transformation.
  • Validate business decisions using inferential statistics (Z-tests, T-tests, Chi-Square, ANOVA) and
    deliver executive-ready insights through Excel dashboards and Power BI models using advanced
    DAX functions.

Transition into Business Analytics through structured foundations, technical depth and real-world
business application.

How This Course Benefits You

  • Start with programming fundamentals, control flow and data structures, progress to Pandas,
    NumPy, visualisation and web data extraction and gain a strong command over SQL querying
    and database design principles.
  • Build quantitative confidence with descriptive & inferential statistics and apply learning through
    case studies, guesstimation techniques, KPI analysis, Excel dashboards and Power BI reporting.
  • Python
  • SQL
  • Jupyter Notebook
  • Microsoft Excel
  • AI Copilots

Why Choose This Course?

A learner-first model: students pay only an enrolment fee with the remaining fee payable after securing a placement
Learn from MICA’s experienced faculty and industry mentors appointed by Masai through live, application-focused sessions
The curriculum covering Python, SQL, Statistics, Excel, Power BI and business case-solving
The programme incorporates hands-on projects, case studies and guesstimates to prepare learners for real-world problem-solving
Participants may choose to visit the MICA campus for curated academic interactions and experiential sessions, concluding with a formal valedictory ceremony
Collaborate with a diverse cohort of graduates, professionals and early-career builders through group activities and peer reviews
*An additional fee of ₹5,000 per participant per day is applicable for the optional campus immersion. Travel and accommodation expenses must be borne by the participant.

Business Analytics with AI

Why This, Why Now?

Business Analytics is no longer limited to analysing data; it is about uncovering insights faster, making informed decisions and creating measurable business impact with the power of AI.

Al is rewriting how businesses decide. Gartner predicts that by 2027, half of all business decisions will be shaped by Al. Companies aren’t replacing analysts with Al, they’re re-arming the ones who know how to use it, and leaving the rest behind.

Fees & Payment Structure

Fees

Qualifier Test Fee Non-refundable

₹99

Enrolment Fee Non-refundable

₹10,000

Remaining Programme Fee

Pay only if you get placed

PAP Fee (Payable After Placement)

Placement CTC One-Time
Payment
EMI Option Through
NBFC Partners
₹3.00 LPA – ₹4.99 LPA ₹1,80,000 ₹6,944 /month x 36 months
₹5.00 LPA and Above ₹2,50,000 ₹9,722 /month x 36 months

Important Note: GST is applicable as per programme terms

Our MICA Faculty

Prof. Aditya Naishadam

Programme Director

Prof. Sunita Mall

Associate Professor, Business Management

Dr. Ashutosh Yadav

Assistant Professor, Finance

Plus: Faculties teaching your batch may change based on specific unit expertise, or circumstances such as personal emergencies, unavailability, etc.

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Affirmative Action/SC/ST Committee (STATUTORY)

Sr. No. Member
1CTSO (Lead) – Nirja Sharma
2Faculty/Anchor for Environment & Creativity AI Centre (Co-Lead) - Harmony Singanporia
3Faculty – Deepika Meena
4Staff representatives – Bhikabhai Chauhan
5Staff representatives – Manu Parmar
6Staff representatives – Jaydeep Vaghela
7Secretary: Kruttika

IQAC & Assurance of Learning

Sr. No. Member
1Registrar (Lead) - Professor Panda
2Dean & Principal (Designate) – (Co Lead) – PK Sinha (Prof. Sinha will continue to play this role post his becoming Dean & Principal)
3Controller of Examinations (Lead Assurance of Learning) – Niyati Bhanja
4Dean & Principal – Githa Heggde (Prof. Heggde will continue once she transitions to her new role)
5Director & CEO – Jaya Deshmukh
6Associate Dean Knowledge – Suresh Malodia
7Head of FRC – Rasananda Panda
8Head of CLIP – Pooja Thomas
9Faculty – Harmony Siganporia
10External Review Member – Amrita Randhawa (MICA Alumni)
11External Review Member – Arun – Accenture Song (MICA Alumni)
12External Review Member – Maya Indira Ganesh (TBC)
13Secretary: Sethu Iyer

Institution Industry Cell / Placements (Including Summer Internship)

Sr. No. Member
1Head of External Relations & Growth (Lead) – Indranil Banerji
2Executive Advisor – Strategic Initiatives (Co-Lead) – Githa Heggde (Githa will play this role even when she is Dean & Principal)
3Dean & Principal (Designate) – PK Sinha (Sinha Sir will continue to play this role when he becomes Dean & Principal)
4Associate Dean – Academics – Santosh Patra
5Faculty - Bikram Bindra
6Faculty – Govindrajan
7Director & CEO – Jaya Deshmukh
8CMO – Ruchi Tewari
9Management Trainee – CEO’s Office – Strategic Initiatives – Kuldeep Raj
10MICA 2026 leaving placecomm member – Akhilesh
11MICA 2027 SPC sitting member – TBC
12MICA Committee List 2026-27 5
13Student MLS Lead 2026 - TBC
14MAA Board Placement Enabler – Navneeth L V
15Secretary: Harjeet

Institution’s Innovation Council – IIC (Entrepreneurial Initiatives)

Sr. No. Member
1 Faculty & IIC Lead: Adwait Mardikar
2 Faculty (Co-Lead): U T Rao
3 Faculty/ Anchor Technology in AI Centre – Viral Nagori
4 Faculty – Ashutosh Yadav
5 Faculty – Saurabh Pandya
6 Faculty – Sukaran Thakur
7 Director & CEO – Jaya Deshmukh
8 Dean & Principal (Designate) – PK Sinha
9 Secretary: Pooja Sharma