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As a Chief-Sales & Marketing Officer of the Auto Division, Veejay’s primary responsibility includes sales, after-sales, & marketing portfolio for the entire passenger vehicle & small commercial vehicle range of M&M. He is, also, responsible for the future product pipeline, customer experience delivery, and network footprint expansion.

He has held various strategic positions over the past 24 years at M&M. Early in his career, he was a part of the core team that developed the Scorpio. After establishing the Scorpio, as its first brand manager, he was responsible for Mahindra’s international business as CEO, Mahindra South Africa. On his return to India, Veejay held the National Sales Head- Automotive Division position which was followed by a stint as Head-Sales & After-Sales before taking up his current assignment as chief of Sales & Marketing.

Veejay is a graduate in mechanical engineering from MIT, Manipal & a full-time MBA from NMIMS, Mumbai. He has also attended several international leadership development programs like the Mahindra Universe at Harvard in 2013 & the Future Leaders Program in 2016-17, a joint initiative between M&M, Yale University & IMD Switzerland.

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