SPEAKERS SHARE THEIR STORIES RESONATING WITH TEDxMICA 2015 THEME – ‘SONDER’ | Press Release

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Ahmedabad, February 3, 2015

TEDxMICA 2015 took place on February 1 at Mani Ayer Auditorium, MICA.

The independently organized event, licensed by TED, featured speakers from varied spheres, and the theme for the event was “Sonder”. The theme brought one closer to the realization that people, the extras in our lives, are on their own ‘unique’ journey, and each one’s journey must be appreciated.

Launched in 2009, TEDx is a program of locally organized events that bring the community together to share a TED-like experience. Some of the best talks from TEDx events have gone on to be featured on TED.com and garnered millions of views from audiences across the globe.

In the first session of TEDxMICA 2015, Akshai Abraham, founder of Project KHEL (Kids Holistic Education and Life-skills), spoke on ‘power of play’. Akshai has been pursuing his dream of helping marginalized children reach their true potential with the aid of sports via his innovative foundation, where he imparts life skills to roughly 1000 such children in Lucknow.

In the same session, Moji Riba, the 36-year-old-film-maker from Arunachal Pradesh, spoke on ‘what happened to love songs’. He has been capturing the cultural richness of Arunachal Pradesh through his 35 documentaries for national television stations. Nirali Kartik, Ahmedabad-born classical vocalist, and recipient of the ShresthaSadhak award by Gujarat SangeetNatak Kala Academy, encapsulated the air of TEDxMICA with her melodious voice. She spoke on ‘power of spontaneity’.

In the second session, Sarbani Das Roy, founder and Honorary Secretary of Ishwar Sankalpa, Kolkata, touched many hearts by speaking on ‘Quintessential India’. Through her foundation, Sarbani has been raising awareness on mental health by taking care of mentally ill individuals who have lost touch with their family.

The travel writer, photographer and author of ‘Hot Tea across India’, Rishad Saam Mehta, spoke on ‘what three cups of tea taught me’. Actor, music director, lyricist, singer, and scriptwriter, Piyush Mishra spoke on ‘theatre is not a profession, it’s a calling’.

About TEDx, x = independently organized event

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TED Talks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized. (Subject to certain rules and regulations)

About TED

TED is a nonprofit organization devoted to Ideas Worth Spreading. Started as a four-day conference in California 30 years ago, TED has grown to support its mission with multiple initiatives. The two annual TED Conferences invite the world's leading thinkers and doers to speak for 18 minutes or less. Many of these talks are then made available, free, at TED.com. TED speakers have included Bill Gates, Jane Goodall, Elizabeth Gilbert, Sir Richard Branson, NandanNilekani, Philippe Starck, NgoziOkonjo-Iweala, Sal Khan and Daniel Kahneman.

The annual TED Conference takes place each spring in Vancouver, British Columbia, along with the TEDActive simulcast event in nearby Whistler. The annual TEDGlobal conference was held in October 2014 in Rio de Janeiro, Brazil. TED's media initiatives include TED.com, where new TED Talks are posted daily; the Open Translation Project, which provides subtitles and interactive transcripts as well as translations from volunteers worldwide; the educational initiative TED-Ed. TED has established the annual TED Prize, where exceptional individuals with a wish to change the world get help translating their wishes into action; TEDx, which supports individuals or groups in hosting local, self- organized TED-style events around the world, and the TED Fellows program, helping innovators from around the globe to amplify the impact of their remarkable projects and activities.

About MICA

Established in 1991, MICA is the first residential institute in the country and perhaps in the Asia-Pacific region, dedicated to creating Leadership in Strategic Marketing and Communication.

Its spirit lies in its grasping of contemporariness, addressing the needs of an ever-changing environment. The MICA brand assures effective delivery of Strategic Marketing and Communication solutions to the industry, government and community.

Today, it is the alma mater of professionals serving in leadership positions in some of the best known companies in India and the world, in marketing, brand management, research & analytics, advertising, media, digital and other strategic marketing and communication-driven businesses.

 

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Monica Reddy

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