MICA-The School of Ideas | Strategic Marketing and Communication program in India


AICTE Approved | Residential

MICA’s Post Graduate Programmes – PGDM-C/PGDM

  • About Programme
  • specialization
  • Eligibilty

The PGDM-C/PGDM programmes at MICA are uniquely positioned to leverage MICA’s core competence in Strategic Marketing & Communication, while also delving deeper into the fields of Digital Marketing, Design, Data, Creativity and Innovation that are essential to the success of any organisation today. PGDM-C and PGDM programmes are approved by the All India Council for Technical Education (AICTE). MICA's PGDM-C is also accredited by National Board of Accreditation (NBA) and has equivalence to an MBA degree by Association of Indian Universities (AIU).

  • Advertising & Brand Management
  • Digital Communication Management
  • Marketing Analytics
  • Media & Entertainment Management
  • Admission to the PGP( PGDM-C/PGDM) programme requires a Bachelor's degree (10 + 2 + 3 system) or an equivalent qualification in any discipline recognized by the Association of Indian Universities (AIU).
  • Candidates appearing for final examinations towards a Bachelor's degree (or equivalent) are also eligible to apply.
  • Candidates who demonstrate aptitude for expressing, assessing, and /or conceiving ideas that move people to action and achieve business results tend to stand a better chance of being shortlisted.
  • Each applicant must have taken at least one of the three exams: CAT 2018 / XAT 2019 / GMAT (2017 onwards)
  • Final Composite scores will be based on:
  • • CAT/XAT/GMAT: 20%
  • • MICAT: 30% (either MICAT-1 or MICAT-2 (whichever is higher if both are taken)
  • • GE: 20%
  • • PI: 30%

Timelines for MICAT - I and MICAT - II 2020 -2022

Events Day & Dates
MICAT – I Registration opens October 09, 2019
MICAT – I Registration closes November 25, 2019 at 11:50 pm
Issue of MICAT- I Call Letters/Admit Card December 3, 2019
MICAT – I December 7, 2019
MICAT -I Score December 23, 2019
MICAT – II Registration opens November 26, 2019
MICAT – II Registration closes January 16, 2020. at 11:50pm
Issue of MICAT- II Call Letters/Admit Card January 22, 2020
MICAT – II January 25, 2020
MICAT – II Score February 14, 2020
GE & PI Shortlist February 14, 2020
GE & PI at MICA, Ahmedabad March 2 & 3, 2020
GE & PI at Bangalore & Mumbai March 5,6 & 7, 2020
GE & PI at Delhi and Kolkata March 13, 14 & 15, 2020
Final results End of March 2020

MICAT and GE PI Exam Centers

Ahmedabad, Aizawl, Ajmer, Aligarh, Allahabad, Bareilly, Bangalore, Bhopal, Bhubaneswar, Chandigarh, Chennai, Dehradun, Delhi, Dhanbad, Faridabad, Gandhinagar (Gujarat), Ghaziabad, Gurgaon, Gwalior, Guwahati, Hyderabad, Indore, Jabalpur, Jaipur, Jamshedpur, Jammu, Kanpur, Kochi, Kolkata, Lucknow, Meerut, Navi Mumbai, Mumbai, Muzaffarnagar, Nagpur, Noida, Panjim, Patna, Pune, Raipur, Rajkot, Ranchi, Surat, Trivandrum, Udaipur, Vadodara, Varanasi and Visakhapatnam

Apply Now!

Final Placements 2018-19

INR 58.2 LPA Highest CTC

INR 12.8 LPA Average CTC

2 in 5 Students
bagged a

Some Recruitment Partners

The MICAn Edge

Some Notable Alumni

Query? Contact our Admissions Team now!