MICA to help SEWA trainers with branding , marketing tips | News

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MICA gives another opportunity for communication aspirants, registration closes on February 5

MICA gives another opportunity for communication aspirants, registration closes on February 5

23 January 2018
Published: January 23, 2018 | India Today Mudra Institute of Communications, Ahmedabad (MICA) will be conducting its MICAT-2 examination for…
'What matters today is the ability to create a narrative'

'What matters today is the ability to create a narrative'

21 January 2018
Published: January 21, 2018 | Times of India The distinguished professor and director of Mica, discusses the disruption that digital…
International Conference on Media and Entertainment to begin at MICA on Thursday

International Conference on Media and Entertainment to begin at MICA on Thursday

10 January 2018
Published: January 10, 2018 | The Economic Times | Vishal Dutta AHMEDABAD: A three day international conference on “Media &…

Published: The Indian Express | April 10, 2016

City-based B-school MICA and Self Employed Women's Association (SEWA) will soon join hands for the capacity building of SEWA's master trainers in domains such as branding , marketing , new media and soft skills in professional and strategic communication.

While the first meeting towards this collaboration was held at Sewagram Mahila Haat this week where a team of officials from MICA's Dean Preeti Shroff, Manisha Pathak-Shelat, Chairperson, Communication Area at MICA and Sapna George, Assistant Manager, Centre for Social Change Leadership (CSCL) interacted with Reema Nanavaty, chairperson, SEWA Trade Facilitation Centre, Kapilaben, president, SEWA and several SEWA representatives from different districts across the state.

The overall MICA master trainer programme for SEWA will focus on the enterprise development for value chain development and scaling -up SEWA's existing food, textiles, culture, and education enterprises and will aid with the technology required for grassroots dissemination.

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