IIMA professor to teach at MICA | News

Main Menu Responsive

Search Inner page

Mica Display Siblings Menu

Latest News

MICA gives another opportunity for communication aspirants, registration closes on February 5

MICA gives another opportunity for communication aspirants, registration closes on February 5

23 January 2018
Published: January 23, 2018 | India Today Mudra Institute of Communications, Ahmedabad (MICA) will be conducting its MICAT-2 examination for…
'What matters today is the ability to create a narrative'

'What matters today is the ability to create a narrative'

21 January 2018
Published: January 21, 2018 | Times of India The distinguished professor and director of Mica, discusses the disruption that digital…
International Conference on Media and Entertainment to begin at MICA on Thursday

International Conference on Media and Entertainment to begin at MICA on Thursday

10 January 2018
Published: January 10, 2018 | The Economic Times | Vishal Dutta AHMEDABAD: A three day international conference on “Media &…

Published: DNA | July 26, 2016

Ahmedabad: In a move to strengthen its strategic marketing area, MICA has roped in a professor from the Indian Institute of Management, Ahmedabad. Professor Sanjeev Tripathi who was a consultant at Nielsen, world’s leading market-research agency, will join the institute as associate professor from August 1.

An alumnus of IIMA, Tripathi is a former technocrat with Government of India and has worked as an IRSME officer with Indian Railways in diverse functions such as operations, logistics, production and procurement. He has an expertise in sports marketing and management and has run a course in IIM Ahmedabad for last four years on sports marketing and management.

He has also held a number of projects on sports management with organisations in sports domain. His research interests are in area of sports marketing and management, consumer behaviour and behavioural pricing.

Mica Display Siblings Menu Mobile

Copyrights @ MICA 2017. All Rights Reserved.