MICA-The School of Ideas | Strategic Marketing and Communication program in India

This program aims at advertising strategy and how brands are using advertising and PR in a changing marketing & digital world.

Market Research and Data Analytics

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This program aims at establishing an understanding on how to use data and techniques for sound decision making.

Digital Marketing and Communication with Specialisations

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The program aims at giving digital marketing skills and allows you to specialise in digital marketing channels as well.

Digital Marketing

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This program aims at key digital marketing aspects and frameworks in online marketing businesses and its operations.

Marketing and Brand Management

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This program aims at giving a 360 degree view of marketing, brand management and marketing communications.

Media and Entertainment Management

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This program aims at giving an understanding in the media and entertainment domain and media consumption habits of consumers.

Business Management

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This program aims at grooming participants in the domain of business management.

ALUMNI

Featured Alumni

Aditya R Kanthy DDB Mudra Pvt Ltd. Group Managing Director
Ajit Gurnani ZenithOptimedia India Managing Partner & Chief Client Officer
Alok Sanwal Dainik Jagran INEXT COO
Amit Sharma Max Life Insurance Senior Vice President - Marketing Head - Digital and e-Commerce
Amogh Dusad Sony Entertainment Television Head - Content, Partnerships, New Initiatives - Digital Business
Amol Gurwara Amazon Country Manager, Kindle
Amrish Goyal Flipt Chief Operating Officer
Amrita Randhawa Mindshare CEO Asia Pacific, Executive Chair Greater China
Anand Roy The Walt Disney Company Regional Director
Apar Kulshrestha Network18 Media & Investments Limited Focus Marketing
Aparna Mahesh BankBazaar Chief Marketing Officer
Apurva Sircar Bandhan Bank Vice President - Branding and Communications
Arjoon Bose General Mills Marketing Head-New Ventures/Natural&Organic(Europe-Australasia)
Arti Buxi Nestlé Global Commercial Manager: CONNECTED Solutions
Arundhati Ghosh India Foundation for the Arts Executive Director
Arvind Krishnamoorthy Apple App Store & Apple Media Products International - Business Leadership
Arvind Krishnan BBH India Managing Director
Ashish Joshi Alcon, A Novartis Division Marketing Director - Asia Pacific and Russia
Athreyan Sundararajan FOX Networks Group Asia Vice President - Commercial Strategy & Communications APAC & Middle East
Atreyi Ray Gartner, Greater New York City Managing Vice President - Product Development & Product Management
Avinava Banerjee Unilever Global CD Director – Smart Data & Analytics
Charu Aggarwal GSK Chief Strategy Officer - India & SEA / Global Digital Strategy Director
Chiradeep Gupta Unilever Global Media Strategy Director
Dheeraj Sinha Leo Burnett Managing Director - India, Chief Strategy Officer - South Asia
Gaurav Mehta GirnarSoft Chief Marketing Officer
Gautam Chhatwal Star Sports Vice President - Product & Revenue Strategy
Gurkeerat Singh Virk Independent Consultant Consultant - Marketing, e-commerce & Business Transformation
Jaya Deshmukh Microsoft Senior Director, Business Strategy, Microsoft Digital
Kanika Mittal Twitter Business Head, LCS, North and East
Kedar Lele Unilever Bangladesh Ltd CEO & Managing Director
Kunal Jeswani Ogilvy, India CEO
Kunal Mehta DSM Global Marketing Communications Manager
Kunal Mukherjee TotallyAwesome Country Director India
Madhumita Chakraborty PepsiCo Associate Director- Consumer Insights
Manmeet Vohra VISA Head Marketing India and South Asia
Meraj Hasan Welspun Group Chief Marketing Officer, Welspun Flooring
Navaneeth L V Mindshare Leader - Trading
Nishant Kaushal TNS Singapore Executive Director
Pallavi Mathur Lal Ipsos India Client Engagement Director
Pankaj Bhalla Procter & Gamble Director, Gillette and Venus, North America
Parthasarathy Vallabhajosyula Analytics Quotient Co-founder
Praveen Sharma Google Regional Director - Mobile Sales & Solutions, APAC
Rajdeep Chatterjee Fox Networks Group Marketing Director
Ratnakar Mani Amazon India Lead, Research and Measurement
Rishi Saxena Facebook Emerging Markets Measurement Lead
Saket Jha Saurabh Facebook India Head Entertainment Partnerships
Sandeep Arora Datamatics Global Services Limited Executive Vice President & Head - Enterprise Data Management
Sapna Nemani Publicis Media Chief Intelligence Officer, Greater China
Saugato Banerjee North Asia, A+E Networks Managing Director
Saurabh Varma Publicis Communications India & Leo Burnett, South Asia CEO

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