Who should apply?
This programme does not require participants to have passed CAT (Common Admission Test). However, a Bachelor’s degree or an equivalent qualification in any discipline recognized by the Association of Indian Universities is requisite. Overall, we are looking for participants who are intellectually curious and imaginative, have diverse interests and a sense of humour.
A flair for writing and the ability to visualize will be seen as a major advantage. They should be reasonably knowledgeable about advertising, possess lateral thinking capabilities, and above all, show strength of character.