MICA believes that an effective programme, like an MBA, should provide a platform for students and industry professionals to exchange, connect and ideate. At MICA, student-run committees such as MICAMINDS (student consultancy arm), MLS (Lecture Series) and Research make such an interaction possible. This ensures that the graduates from MICA are well aware of the realities of the industry.
MICAMINDS seeks to facilitate knowledge generation, assimilation and dissemination in various forms such as projects, case studies, lectures, etc. Over the years MICAMINDS has worked with several prestigious clients such as Barista, Claris, Hero Honda, Yahoo, Leo Burnett, Rediffusion, DLA-Vista, etc. to provide consumer behaviour insights, branding strategy guidelines and marketing suggestions, and has generated significant sums through projects executed by the students. Through the recruitment of the best team and the application of rigorous peer review standards, we ensure that we provide first class advice to all our clients. We maintain the highest standards of confidentiality including the protection of any data that may be collected or provided for analysis. The wide range of research projects undertaken by MICAMINDS speaks volumes about its skill and expertise.
MICAMINDS email id: firstname.lastname@example.org
Faculty Coordinator: Prof. Rajneesh Krishna
MICA Research intends to fill the void created by the absence of focused and systematic research in India’s Communications Management sector, by insisting on research of the highest academic rigour. It aims to generate research in communication areas related to local issues, while simultaneously contextualizing it within larger national and international perspectives.
MLS email id: email@example.com
Media and Communication Department
MICA, Shela, Ahmedabad - 380 058, Gujarat, India
Tel: +91 2717 308250, Fax: +91 2717 308349