Team Interface is the media and PR wing of MICA. It handles all communication in relation to MICA that reaches its stakeholders. The committee members maintain and enhance contacts with the press ensuring that MICA is in the news for all the right reasons!
Its core focus currently is to communicate accurate information and build up the brand image of MICA. This includes keeping the rest of the world informed of all significant events and activities in MICA and increasing its visibility across all media platforms.
The team would make specific efforts towards networking with newspapers and TV channels. UTVI, MTV among others are some of the media channels that have come to campus and have covered MICA events under the aegis of Team Interface.
Every year the Senior Team Interface selects the Junior Team Interface at the beginning of the session. The selection process broadly consists of giving assignments to, and interviewing, prospective candidates. This process can vary according to the discretion of the team conducting the process. Both the junior and senior teams then work in tandem with each other.
The team has covered all the events and happenings that have taken place over the past year and has projected the true face of MICA to the outside world. One of the key achievements of the committee over the past academic year has been a 300% increase in media coverage about MICA in various media channels.
Team Interface also established and maintains a twitter channel for MICA this year. It is currently looking at increasing MICA's presence in social media platforms and other presence online.
Team Interface, along with other committees, is also looking at opportunities to cover MICA alumni and entrepreneurs in the media, thereby increasing MICA's presence on the national media front.