Mudra Institute of Communications Research

(MICORE)

The Mudra Institute of Communications Research (MICORE), founded in 2006 by the Mudra Foundation for Communications Research and Education, aims to be the pre-eminent communications research institution in India.

The research arm intends to fill the void created by the absence of focused and systematic research on communications in India by an insistence on research of the highest academic rigour, bringing global standards of excellence in communications research to India.   Our research is in areas and topics of local, national and international significance. We are committed to providing communications-centred solutions to the development and organisational challenges facing the country, the impetus being to build a strong and just consumer and civil society.  The research arm yearns to create a unique identity for itself.

Objectives of MICORE:

  • to constitute communication as a major research space and study it in all its aspects
  • to use communication research to demonstrate how communication models can empower communities and increase the effectiveness of industry and social institutions
  • to forecast changing institutional and individual landscapes and develop greater understanding of the changing role of communication in the new environment
  • to develop new methodologies, tools, databases, archives and training skills required to develop and sustain communications research
  • to support decision-making and public policy through multi-disciplinary research
  • to develop research-based linkages between academia, industry and society in India and abroad

Focus Areas

MICORE will draw on the disciplines of psychology, economics, anthropology, sociology, arts, design, languages and management to explore the following focus areas, which will increase in number over time:  

  • Integrated Marketing Communications
  • Communication and Social change
  • Media and Communication

 

Contact Us

Phone : 02717-308250, 237946 to 51 Fax     : 02717-308349/237945 

Email: contact.micore@micamail.in

MICA In News

March 2013
MICA launches MICA Indian Marketing Intelligence (MIMI)