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Star Campaign: Students pick any brand (Product, Service or a Social issue) of their choice. After completing the necessary research, they arrive at a campaign strategy and campaign idea. After due approval on the campaign idea from the mentors, students create a multi-media campaign that includes:

  • Brand identity design

  • Website design

  • Print Campaign

  • Digital Campaign

  • Radio Campaign

  • TV Commercials and Public Service Announcements

  • Animation/stop-motion

  • Web campaign

  • App design

  • And any other suitable item (relevant to the chosen brand) such as brochures, menu cards, music videos and movie trailers etc.

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