Annual PAT Memorial Alumnus Award for Outstanding Achievement 2019
Mr. Basant Rathore, MICA'96.
Mr. Rathore is the Sr VP, Strategic Planning, Brand and Business Development at Jagran Group. In his earlier stint in Media Planning, he has worked at agencies like Ogilvy, Mudra, Mindshare and Madison where he’s planned and bought media for leading brands across diverse categories. He’s an alumnus from the 1st PGP batch of MICA and did his graduation from the Shri Ram College of Commerce. He has conducted over 30 media workshops for professionals and has taught Media Management at MICA for over 10 years as a visiting faculty. Besides, he’s also been a visiting faculty to XIM Bhubaneshwar, IMT Ghaziabad and IRMA Anand.
We congratulate him heartily!